Google’s Youtube and the NHL have struck a deal which will see NHL video content distributed through Youtube’s site.  The NHL and Google will share the ensuing ad revenue generated from these videos. The videos themselves are said to include highlights of regular season games (up in under 24 hours after the game), as well as other on and off ice clips. This should be great for sharing highlights of the games with friends or just checking up on your favorite team. This is the first deal that Youtube has created with a professional sports team and I’m happy that the NHL is leading the way.
2 thoughts on “Youtube and NHL strike Content Deal”
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So you haven’t heard that google video has lots of full games now?
Hmm I’ve never saw that google video had the full games. I wonder what Google has in the long term plans for their video services? I wonder if Google Video will become more of a marketplace for longer videos, movies, tv shows. While, youTube will become more for clips, trailers, promos, and other shorter videos. Either way, Google has a very strong hold on the video market at the moment!